Platform Terms

Platform terms

By accessing or using Ch.eaf, you agree to these terms. If you do not agree, do not use the service. Ch.eaf is strictly for adults 21 years of age or older located in jurisdictions where the relevant activity is legal. You must provide accurate information, protect your account credentials, and promptly tell us about suspected unauthorized use. How Ch.eaf collects, uses, and protects information is described in the Privacy notice, which is approved and released together with these terms.

Retailer eligibility & listings

A retailer requesting or using business access represents that it is authorized to act for the named business, holds every license required for the activity it describes, will keep its license and public information current, and will submit only accurate, lawful content it has the right to use. This includes retailer-authored profile-page headlines, business stories, highlights, websites, and listing content. Retailer content, profile-page versions, and listings remain subject to verification and administrator review. A newly submitted profile version stays in private review and does not replace the currently approved version unless it receives a new approval. Approval may be withheld, suspended, expired, retired, or removed if a license, authorization, evidence record, profile, listing, or legal requirement is missing, inaccurate, expired, or no longer valid.

Retailers are responsible for their products, inventory, pricing, taxes, purchase terms, regulatory compliance, and customer transactions. Listing prices, availability, limits, and descriptions may change and must be confirmed directly with the retailer. A Ch.eaf listing is informational and is not a reservation, offer, warranty, endorsement, or guarantee of availability.

Acceptable use

You may not use Ch.eaf to violate law; misrepresent age, identity, authority, licensing, inventory, or price; target or appeal to people under 21; submit unlawful, deceptive, infringing, malicious, or harmful content; interfere with security or access controls; scrape or probe the service without permission; access another person’s account or nonpublic data; or facilitate unlicensed, peer-to-peer, out-of-jurisdiction, delivery, product-payment, or product-sale activity through the platform.

Plans, billing & cancellation

Ch.eaf offers two paid plans, sold by ChiefCo, the company that operates Ch.eaf: the Shopper membership at $4.99 per month and the Retailer plan at $1,000 per month, both in US dollars. Only an account Ch.eaf has approved can start a plan: a shopper account after its review, and a retailer after its license check. The first month is charged when you start the plan, and the plan renews automatically every month on that date until you cancel.

You can cancel at any time by emailing info@cheafco.com from the email address on your account. Cancelling stops the next renewal, and access continues until the end of the month already paid for. Charges are not refunded or credited for partial months; the Refund & Cancellation Policy explains how billing errors are refunded. We will email you at least 30 days before a price change applies to your next renewal. Card payments are processed by our payment processor, and Ch.eaf does not store full card numbers.

A plan pays for access to Ch.eaf's software and listing features only. Product purchases are made directly with the licensed retailer. A retailer in a controlled pilot that signed a separate written agreement is billed under that agreement, which controls where it differs from this section.

Content & intellectual property

Ch.eaf and its software, branding, design, and original content are protected by applicable intellectual-property law. We grant you a limited, revocable, nonexclusive right to use the service for its intended purpose. You retain ownership of content you submit and grant us permission to host, review, reproduce, format, and display approved retailer-profile and listing content only as needed to operate and promote the specific business, listing, or service you requested. You represent that you have the rights needed to grant that permission. Administrator review is a platform eligibility decision, not an endorsement or independent guarantee of retailer-supplied claims.

Availability, suspension & termination

We may modify, limit, suspend, or discontinue all or part of the service, and may restrict an account or listing to protect users, comply with law, investigate misuse, or enforce these terms. You may stop using the service at any time and may request account deletion, subject to records we must retain. Provisions that by their nature should survive termination—including ownership, disclaimers, and limits of liability—will survive.

Disclaimers & limits

To the fullest extent permitted by applicable law, Ch.eaf is provided “as is” and “as available.” We do not promise uninterrupted operation or guarantee retailer-submitted information, inventory, pricing, product quality, fitness, legality, or outcomes. To the fullest extent permitted by applicable law, Ch.eaf and its operators will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for a transaction between a visitor and retailer. Nothing in these terms excludes a right or liability that applicable law does not allow us to exclude.

Contact

Questions about these terms or a charge can be sent to the Ch.eaf team at info@cheafco.com.